If you’re looking to launch a business in 2021, you’ve got a few significant hurdles ahead of you.
Not only is today’s marketplace competition fiercer than ever, but thanks to the ongoing pandemic, it’s challenging (sometimes impossible) for businesses to open their doors to the public.
But to make your life easier, below, we’ve compiled a list of some of the best web resources and apps to make launching your business that much easier!
Let’s get to it!
Table of Contents
Microsoft OneDrive & Office
No matter what sort of business you plan on launching, you’re going to need to create documents, spreadsheets, and presentations to share with your coworkers, employees, clients, and customers.
Therefore, Microsoft OneDrive and Office are two essential apps you need to have on your list.
With Microsoft Office, you’ll have access to various digital applications, such as Word, Excel, PowerPoint, and more!
This array of tools allows you to create virtually any type of documents you might need, making launching your business that much easier!
Then, by adding Microsoft OneDrive to the equation, you’ll have a single safe and secure location where you can store files and documents and share them when and where needed.
As much as it’s essential to market and promote your business online, you still want to have business or calling cards readily available to hand out as needed at events, conferences, and during everyday interactions.
BusinessCards is an entirely free-to-use online app, which will allow you to create custom business cards using your logos, graphics, and business information.
Then, you can easily share or print your custom cards as needed!
To this day, email marketing is one of the most effective ways to promote your business and connect with your audience.
Because those who receive your emails will have opted in, meaning that they’ve readied their hands, saying, “Yes, I want to receive information from you!”
MailChimp is one of the leading email marketing platforms, which allows you to create custom email campaigns using your branding so that you can connect with your audience in the most effective way possible.
Social media marketing is another integral aspect of any modern business’s success.
However, trying to stay active and present on Facebook, Twitter, Instagram, Linked In, TikTok, and more can quickly become a nightmare.
That’s why we suggest using Buffer, which will allow you to seamlessly schedule social media posts and stay on top of your online presence all from one convenient location.
Then, you can sit back knowing that you’ll be active and engaged with your audience, even while focusing on the more critical aspects of your business.
If you want to generate free, organic traffic to your business website, it’s vital that you understand how search engine optimization or SEO works.
Essentially, SEO is the process of optimizing your web pages and blog content so that you’ll appear in search engine users’ search results.
To do this, you’ll need to implement the right keywords onto your web pages.
SurferSEO is one of the best online tools for helping perform SEO.
With SurferSEO, you can readily perform keyword analysis and competitive research to determine what keywords your competitors are using and how you can outrank them.
It will also provide you with any similar, relevant keywords you should be using, as well as how many times you’ll need to use these keywords in your content.
Launching A Successful Business 2021
In 2021, it’s more challenging than ever to launch a successful business.
But by using the right tools, applications, and resources, you’ll put yourself in a better position, where you can focus on running your business without worrying about the small things!
Article By: Kristopher Obrien
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